The Buyer Project at Yes Móvel Show São Paulo Export 2025 kicks off this Monday, March 24. The event is part of the Brazilian Furniture Project–an initiative led by ABIMÓVEL (Brazilian Furniture Manufacturers Association) in partnership with ApexBrasil (Brazilian Trade and Investment Promotion Agency)–which features a diverse schedule of actions aimed at boosting exports and strengthening the positioning of the Brazilian furniture industry and design sector in the global market.
The event runs through Tuesday, March 25, facilitating business matchmaking sessions between 56 Brazilian companies and 20 international buyers from 16 countries across Europe, Africa, North America, Central America, and South America. These buyers get to Brazil seeking the competitive advantages of the country’s furniture, such as original design, high-quality raw materials, sustainable practices, a highly productive industry, and techniques and processes that combine innovation, tradition, and Brazilian identity.
Participating markets include Angola, Argentina, Bolivia, Chile, Colombia, Costa Rica, Ecuador, the United States, Guatemala, Italy, Mexico, Panama, Peru, Puerto Rico, the Dominican Republic, and Uruguay.
The Yes Móvel Show São Paulo Export continues until March 27 at the Anhembi District in the city of São Paulo. Within this setting, the Buyer Project offers strategic opportunities for business generation, expanding professional networks, fostering commercial partnerships, and strengthening Brazil’s image as a hub for authentic and high-value solutions in the global furniture industry.
“Through the Brazilian Furniture and initiatives like the Buyer Project, the national furniture industry has been reinforcing its global reach. Our goal is to expand these initiatives to an increasing number of events, and being in São Paulo—the country’s largest business hub—is essential to this strategy. With a focus on exports, expectations for this edition of Yes Móvel Show point to promising business opportunities and partnerships,” emphasizes Irineu Munhoz, President of ABIMÓVEL.
Meet the Brazilian Companies Participating:
Join Us!
Registration for Yes Móvel Show SP Export can be completed at:
🔗 Event Registration
To become part of the Brazilian Furniture Project and gain access to this and other initiatives, visit brazilianfurniture.org.br or contact us at:
📧 projetos@abimovel.com | executiva@abimovel.com
Brazilian Furniture Project
The Brazilian Furniture Sector Project is an initiative of ABIMÓVEL in partnership with ApexBrasil, aimed at increasing the international presence of Brazil’s furniture industry and supply chain through a range of strategic actions based on the pillars of sustainability, competitiveness, and design integrated with industry. Currently, around 175 companies participate in the project.
In 2024, Brazil’s furniture and mattress industry was the world’s sixth-largest producer and the 26th-largest exporter, with revenues exceeding US$ 763.02 million in exports of finished products (excluding parts and components) – a 3.8% increase over 2023. Including parts for furniture manufacturing, the total reached US$ 870.20 million.
In a new cycle (2025–2026), the organizing entities invite not only furniture manufacturers and designers but also companies in components and suppliers to join the project, further expanding the reach of Brazilian furniture and reinforcing the competitiveness of the “Brazil” brand worldwide.
To be part of the project and showcase your brand at the major furniture industry events worldwide, visit: brazilianfurniture.org.br.
About ABIMÓVEL
Representing the furniture industry from north to south of Brazil, ABIMÓVEL (Brazilian Furniture Manufacturers Association) has worked for nearly five decades to strengthen the nation’s furniture sector. Through a proactive agenda and partnerships with public and private stakeholders, the organization spearheads various initiatives that aim to boost production, improve business environments, and open new markets for Brazil’s furniture companies.
To achieve this, ABIMÓVEL implements an array of measures focused on competitiveness and innovation in the industry. These include participation in international trade shows and business networking events, as well as export projects, sustainability and design programs, manufacturing improvements, support for micro and small businesses, and commercial intelligence, among others.
About ApexBrasil
ApexBrasil (Brazilian Trade and Investment Promotion Agency) works to promote Brazilian products and services abroad and attract foreign investment to strategic sectors of the Brazilian economy. To achieve this, the agency carries out diversified commercial promotion efforts, such as prospecting and trade missions, business rounds, support for Brazilian companies participating in major international trade fairs, and visits by foreign buyers and opinion leaders to learn about Brazil’s production structure. These and other platforms aim to strengthen the Brazil brand globally. The agency also coordinates with public and private stakeholders to attract foreign direct investment (FDI) to Brazil, focusing on strategic sectors that enhance the competitiveness of Brazilian companies and the country as a whole.
FURNITURE: OUR BUSINESS!
Brazilian Furniture Manufacturers Association – ABIMÓVEL
Press Office: press@abimovel.com
