“Strengthening our contacts in Europe and positioning our brand in the world.” These are the main goals of Tidelli in its debut at the largest design, decoration and furniture fair on the planet. To celebrate its participation in the special edition of Salone del Mobile.Milano in 2021, the supersalone will stage the company’s new global collection.
Named Latina, the launch of Tidelli brings in its concept the cultural roots of the Latin American people, loaded with affective memories and a lot of emotion. Translating the energy, color, passion and personality of our culture into the furniture design.
Specialist in the development of outdoor living furniture, the brand presents new pieces in line with the trend of redefinition of the house, which becomes increasingly multifunctional, highlighting the need to think about environments to work, study, rest and have fun, sometimes all at the same time and in the same place.
“This will be our first participation at the iSaloni and we want to show our concept of living with comfort, quality and design in outdoor environments. Confirming the possibility of customizing the products with the different colors and materials”, explains the company. “ABIMÓVEL and Apex-Brasil’s support greatly facilitates Tidelli’s internationalization, both through the financial support in our participation at the fair and in the ‘label’ of a recognized company, legitimizing the solidity of the brand.”
Currently, the company has 17 exclusive stores in Brazil and two in California (USA). It is also present in 18 multi-brands both in Brazil and in the United States, in addition to Panama, Mexico and Uruguay. The company also has a distributor in Norway.
Recognized for the excellence and differentiated design of their products, Tidelli has more than 450 employees. Some bring with them the history of their families, generations of carpenters, cabinetmakers, glaziers, upholsterers and seamstresses, lending this knowledge to the company.
Located in Salvador, Bahia, through a partnership with the local government, in 1999 the company installed their industrial park in the community of the Morada das Lagoas neighborhood, generating employment and income in the region. “We believe that good ideas, work and dedication are capable of designing new futures”, emphasizes the board.
Brazilian furniture in Milan: Visit us at supersalone
Where? Hall 03 – Rho Fiera Milano – Milan (Italy)
When? September 5th to 10th, 2021
Company website: www.tidelli.com
The Brazilian furniture will be showcased at Hall 03 at the Rho Fiera Milano, one of the most visited spaces at the fair, with the participation of 10 Brazilian companies associated with the Brazilian Furniture Sectorial Project, organized by ABIMÓVEL – The Brazilian Furniture Manufacturers Association and Apex-Brasil – The Brazilian Trade and Investment Promotion Agency.
The project agenda in Milan also holds an exclusive event at Fuorisalone, celebrating 30 years of the circuit at the INTERNI exhibition inside the Università Degli Studi di Milano. The exhibition “Brasil – Design in Motion” will feature 20 Brazilian brands and designers under the curatorship of the interior designer José Roberto Moreira do Valle. The event is organized by Apex-Brasil, in collaboration with ABIMÓVEL.
FURNITURE: OUR BUSINESS!
The Brazilian Furniture Manufacturers Association – ABIMÓVEL
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