Recognized as one of the most sophisticated Brazilian brands in the high-end furniture area, Ornare‘s mission is to unify values such as luxury, design, architecture and aesthetics. Points that sum up very well what will be presented in the special edition of Salone del Mobile.Milano in 2021. Participating for the second time in the event, the brand will showcase at the supersalone their 100% customizable authorial design pieces combining visual and utility in line with the behavioral changes and the new perspectives towards the house.
Founded 35 years ago, Ornare production focuses on the kitchen, bathroom, home theater and closet spaces. Since 2006, the brand has showrooms in the American cities of Miami, Dallas, Houston, Los Angeles and New York. This year, the company also opened new units in the Hamptons and will soon have another showroom in NY (Brooklyn neighborhood) and in Connecticut. Ornare also works on their first address in Dubai, in the United Arab Emirates, which is planned to be open in the coming months.
The brand is also present, of course, in all regions of Brazil. “Ornare is recognized by the Brazilian and international market, mainly by the North American public, where we have been operating for 17 years. Over that time, we could see the evolution of our work and the challenge of placing ourselves as a prominent brand in the world. Today, it is possible to see how much we are aligned with the most modern and creative trends, presenting very special solutions to our customers”, point out the company’s founders, Esther and Murillo Schattan.
To further improve their performance, guided by design, high quality and personalized service, the brand’s founders also emphasize the joint work with great professionals, such as art director Ricardo Bello Dias. The artist is even responsible for the Little Luxury Ornare collection, one of the brand’s flagships in the 2021 supersalone.
“Recognized as an ‘object of desire’, as it is very attractive and versatile, we are taking the Beauty version to the event, which serves consumers who are looking for a luxurious piece of furniture to compose a dressing table”, they explain. The pieces have light integrated in the shelves and equipped doors to prominently display the most precious objects. In addition, the collection is inspired by the traditional Ikigai cabinet system, but with a look for smaller furniture, which can be easily customized to compose another type of room.
“We will be available at the supersalone to talk to journalists and market professionals, demonstrating this and other releases in a physical and virtual way. We would also like to highlight the incredible work of ABIMÓVEL and Apex-Brasil, which focus on generating business and expanding the international frontiers for the brands in the sector, bringing closer the relationship with potential customers, franchisees and consumers”, conclude the founders of Ornare .
Brazilian furniture in Milan: Visit us at supersalone
Where? Hall 03 – Rho Fiera Milano – Milan (Italy)
When? September 5th to 10th, 2021
Company website: www.ornare.com.br
The Brazilian furniture will be showcased at Hall 03 at the Rho Fiera Milano, one of the most visited spaces at the fair, with the participation of 10 Brazilian companies associated with the Brazilian Furniture Sectorial Project, organized by ABIMÓVEL – The Brazilian Furniture Manufacturers Association and Apex-Brasil – The Brazilian Trade and Investment Promotion Agency.
The project agenda in Milan also holds an exclusive event at Fuorisalone, celebrating 30 years of the circuit at the INTERNI exhibition inside the Università Degli Studi di Milano. The exhibition “Brasil – Design in Motion” will feature 20 Brazilian brands and designers under the curatorship of the interior designer José Roberto Moreira do Valle. The event is organized by Apex-Brasil, in collaboration with ABIMÓVEL.
Further information: www.abimovel.com | www.brazilianfurniture.org.br
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