International trade fairs usually provide great opportunities for attracting new customers and consolidating those already active, in addition to strengthening the relationship with current buyers and observing the best practices from your competitors.
The main advantages of taking part on the International Fairs are:
- Opening new markets and consolidating the Brazilian furniture industry presence in those that already import from Brazil;
- Monitoring the evolution of products and design from international competitors;
- Finding out about new technologies, innovation and sustainability practices applied in the development and eventual adaptation of the international produced products;
- Capturing industry trends at a global level.